Marketing that drives sales

We’re a B2B digital marketing agency obsessed with how buyers buy and aligning marketing with sales to drive growth for B2B SaaS & tech companies.

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You're a B2B founder or marketer battling to deliver scalable growth

Planning, building and executing an effective go-to-market strategy is difficult. Buyer habits have changed, old-school lead generation tactics don’t work, you’re not building pipeline momentum, and marketing feels unplanned and ad-hoc. Targets are being missed.

You’re feeling the pain of managing multiple freelancers with no sense of what works and what doesn’t; you don’t believe the data. You’re travelling without any sense of direction. People are getting pissed off.

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We'll help you go from chaos to confidence

The right answer to growth starts with your ideal customer and their problems, processes, and current position. We create the strategy. Work the plan. Continuously optimising. Driving pipeline growth. We’re revenue-focused, sales-centric marketers, proactive, like an in-house team, and execute with precision and purpose.

Our focus is beyond vanity marketing metrics. We think critically and analytically, using insights and data to drive future decisions. We create a market presence that drives demand to your sales team.

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Creating sales and marketing alignment

The blame game belongs in the past. Essential Media exists to be an ally to your sales team. We search for the fastest route to revenue and feed them sales conversations, not endless content downloads.

We’ll understand how they sell, the right message, and go after the same accounts. We care about what they care about. We bridge the gap and report on the metrics that matter.

Focused on revenue, not fluff

You can’t put vanity metrics in the bank. We focus on driving growth and scaling your sales conversations, pipeline and profitable revenue.

Let's grow your B2B SaaS and tech business

Experts in your tech stack, not ours

We work in your platforms, ensuring you have the right processes, tools, data, journeys and measurement capabilities. We’ll suggest areas where your tech stack can be optimised and condensed.

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A marketing team that feels like your own

Get access to the expert team that supports your demand and revenue generation. We’ll understand your current position, build a strategy and plan to drive growth by working alongside your existing teams to drive thinking and activity.

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Plan, strategise and execute your growth strategy

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Transition from old-school tactics that are ineffective and increasing in cost

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Become buyer-centric and focus on building a compelling prospect experience

Say hello to Marketing-as-a-Service

From strategic thinking to execution, planning to production, we are experts in taking compelling ideas and turning them into a reality for your target audience. We’re agile workers, tapping into the right resource at the right time. All delivered in a straightforward subscription service.